Summary
25 years in marketing and communications
8 years on non-profit boards
6 years in management
Industries: Non-profit, small business, retail, restaurant, construction, finance, technology
Company size: Self-employed, local businesses (less than 100 employees), regional companies (less than 1,000 employees), national corporations, Fortune 500, Fortune 50
Customers: Business owner, internal employees, external client base, benefit recipients, donors, mid-level managers, C-suite executives, operating committee members
Services:
Media strategy and planning
Internal communications strategy, development, and end-to-end execution
Campaign management; program management
Writing, editing
Graphic design
Web publishing and search engine optimization, ADA compliance
Media buying and paid placement: television and print
Vendor management
Earned media and public relations
Social media
Event planning
Training content development and facilitation
Specialities
Brand management
Demographic analysis
Consumer behavior
Data analytics
Community engagement
Public speaking
Training
Platforms:
Expert Microsoft Office
Advanced Adobe Photoshop, InDesign
Intermediate SharePoint
Basic Adobe Illustrator
Content Management Systems: Salesforce, Hootsuite
Web publishing platforms: Wordpress, SquareSpace
Learning:
Video production
Video editing
Generative AI (GenAI)
TikTok
Work history
2015 - 2026: Internal Communications, Wells Fargo
2011 - 2014: Marketing, Construction industry
2005 - 2007: Publicist, Advertising agency
2003 - 2005: Copywriter, Make-A-Wish Foundation
2000 - 2015: Independent consultant